Staples Center Name Change Tops List of Crypto Sports Sponsorship Deals
Cryptocurrency companies have taken the sports world by storm over the past year, and if you’re an avid watcher of sports, you’ve certainly noticed this firsthand.Ranging from in-person stadium billboards to commercials starring some of the most recognizable faces in sports, companies are pouring money into sports marketing campaigns at a historic rate as leading cryptocurrencies climb to new highs.Two crypto exchanges in particular, FTX and Crypto.com, have plowed hundreds of millions into sports-related deals, making a play for new customers as Coinbase and Binance largely sit on the sidelines.Here are the ten biggest deals to date:Staples Center Becomes Crypto.com…