NFTs Are More Popular Than Ever Despite Sour Mood in Wider Crypto Market

NFTs Are More Popular Than Ever Despite Sour Mood in Wider Crypto Market
Retail interest in non-fungible tokens (NFTs) – digital certificates representing ownership of unique non-interchangeable assets – seems to have decoupled from the broader crypto market. But the search for information isn’t necessarily translating into action.Google Trends, a tool for gauging general or retail interest in trending topics, is currently returning a perfect score of 100 for the worldwide search query “NFT” over the past five years. That’s a sign more and more people are scanning the web for information on NFTs. In comparison, searches for bitcoin and ether have eased significantly in recent weeks, with scores hovering below 50. A…