NFTs, Celebrities and Perverse Deal-Making

NFTs, Celebrities and Perverse Deal-Making
Early last week, a viral clip from “The Tonight Show Starring Jimmy Fallon” began making the rounds on social media. In it, Fallon’s guest, the socialite turned crypto promoter Paris Hilton, shows off a picture of one of her recent NFT purchases: a reddish Bored Ape complete with hat and sunglasses.“It’s really cool,” Hilton drawls, as if reading from cue cards. “The hat. The shades.”The affectless, openly promotional nature of the clip drew plenty of ire from media commentators over the course of the week. Vice called it “frankly, hallucinogenic,” while New York magazine likened it to a “crypto-Herbalife pitch,”…