The Financialization of Fandom

The Financialization of Fandom
I have a friend who never shuts up about attending a Lana Del Rey show in Seattle back in circa 2007, and rightly so. After I began listening to Lana a few years later, he would constantly remind me that he discovered her before anyone else. Again, rightly so. It’s a shame for my friend that, other than a pat on the back, he can’t really capture value from early artist discovery.Until now.Aziz Alangari is a marketing associate at Wachsman.Let’s say that in 2007, Lana had her own creator token. We’ll use $LANA as the hypothetical ticker here, if blockchain…